Canon (Schweiz) AG - LIVE FOR THE STORY
In 2023, we carried out an impressive range of activities for Canon (Schweiz) AG. Over 230 interventions were carried out in various subsidiaries where Canon products are referenced, with the main aim of passionately advising customers and convincingly representing Canon on site. What's more, in collaboration with our partner Rawcut, we designed, planned and produced a cool wallpaper for Canon events, which caught the eye and attracted attention right from its launch. Canon took part in 35 events, at which our promoters demonstrated their total commitment. In addition, more than 70 stores were equipped with merchandising material to draw attention to Canon's actions and highlight the products. In addition, sales staff in 78 retail stores were trained in Canon cameras and printers by sales coaches, to enthuse customers on the spot and advise them competently.
These activities illustrate Canon's passionate commitment to strengthening its brand presence, introducing new products and improving advisory skills at the point of sale. We work for Canon every year, and look forward to continuing our close collaboration.
Events
Production
In-store demo and training
Merchandising